Services marketing: integrating customer focus across the firm / Zeithaml, Valarie A. [et al].

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Material type: Text

TextPublication details: New Delhi Tata McGraw Hill 2011Edition: 5thDescription: xxvii,763pISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	TERI School of Advanced Studies	TERI SAS Book	SAS658.8 ZEI (Browse shelf(Opens below))	Available		S3671

Previous				No cover image available No cover image available	No cover image available No cover image available	No cover image available No cover image available		Next
Previous	SAS658.8 MAL Marketing research: an applied orientation	SAS658.8 WES Strategic marketing: Creating competitive advantage	SAS658.8 WIL Strategic marketing management: planning, implementation and control	SAS658.8 ZEI Services marketing: integrating customer focus across the firm	SAS658.8 ZEI Services marketing: integrating customer focus across the firm	SAS658.8 ZEI Services marketing: integrating customer focus across the firm	SAS658.8 ZIK Power of Marketing : creating and keeping customers in an e-commerce World	Next

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