000 | 00392nam a2200133Ia 4500 | ||
---|---|---|---|
008 | 160316s2006 xxu||||| |||| 00| 0 eng d | ||
020 | _a9780195691689 | ||
100 | _aWest, Douglas | ||
245 |
_aStrategic marketing: Creating competitive advantage _b/ West, Douglas. |
||
260 |
_aNew Delhi _bOxford University Press _c2006 |
||
300 | _axxviii,517p. | ||
650 | _aSTRATEGIC | ||
650 | _aMARKETING | ||
999 |
_c72670 _d72670 |