000 00441nam a2200145Ia 4500
008 160316s2011 xxu||||| |||| 00| 0 eng d
020 _a9780750659383
100 _aWilson, Richard M.S.
245 _aStrategic marketing management: planning, implementation and control
_b/ Wilson, Richard M.S.
250 _a3rd.
260 _aLondon
_bRoutledge
_c2011
300 _axii,867p.
650 _aMARKETING MANAGEMENT
700 _aGilligan, Colin.
999 _c73756
_d73756