Consumer-level determinants of store brand proneness: an empirical study with Indian consumers / Priya, Preeti.
Material type:
TextPublication details: Gujarat Institute of Rural Management Anand (IRMA) 2013Description: 26pSubject(s):
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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TERI School of Advanced Studies | Gratis TERI SAS | SAS366.1(540)(062.534) PRI (Browse shelf(Opens below)) | Available | GS1872 |
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