Customer Relationship Management : Integrating marketing strategy and information technology / Zikmund, William G.

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Material type: Text

TextPublication details: Singapore Wiley 2006Description: xix,179pISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	TERI School of Advanced Studies	TERI SAS Book	SAS659 ZIK (Browse shelf(Opens below))	Bound		S2207

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Previous	SAS658.87 SIN Managing retailing	SAS658.87(078.7) SUS Case studies on retailing industry - Vol. I	SAS658.872 FUN Web 2.0 and beyond: Understanding the new online business models, trends, and technologies	SAS659 ZIK Customer Relationship Management : Integrating marketing strategy and information technology	SAS659.1 WEL Advertising: Principles & Practice	SAS659.1 WEL Advertising: Principles & Practice	SAS659.1 WEL Advertising: Principles & Practice	Next

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